B-O-D is more than a clothing brand, it is a superior mentality. Our brand is a motto and an expression for the individuals fighting to make their goals a reality. Our slogan, The Hustle... make it BANG.. never Let it DIE, speaks to the soul of the people. Our mission is to give hope and motivation not only by words and action, but by incorporating it into something tangible. We create quality and stylish street wear you can sport to represent what you stand for. By wearing B-O-D you are joining a revolution, a society of strong, focused, determined men and women with a B-O-D mentality.